Website & AI Readiness Assessment

See how your website works for customers — and for an AI-assisted world.

Understand what customers can find, trust and do on your website today, and how clearly your public business information can be understood, verified and acted on through AI-assisted customer journeys.

£295 A professionally prepared HeadingWorks assessment — not an instant automated score.

Want a quick free check first? Run the free automated Website Audit.

See an example of the report you'll receive. The sample business is fictional.

What you'll receive

The assessment is evidence-led. Depending on what we find, it may identify several improvements, a small number, or none at all. It doesn't give an overall AI score and can't guarantee how AI tools will rank, cite or recommend you.

Website experience

  1. Offer clarity
  2. Audience and location
  3. Price and decision information
  4. Trust and reassurance
  5. Next action

AI readiness

  1. Business identity
  2. Offer and decision information
  3. Trust and corroboration
  4. Machine accessibility and structure
  5. Public information consistency
  6. Agent action readiness

You'll receive

  • Evidence-backed findings
  • Priority improvements where justified
  • Points that need clarification
  • Practical next steps
  • A professionally prepared PDF assessment
Cover of the sample Website & AI Readiness Assessment for Northfield Home Services

Sample assessment

See what you'll receive

View a complete fictional example of a HeadingWorks Website & AI Readiness Assessment.

12-page sample assessment

View sample assessment → (opens the 12-page PDF in a new tab)

Northfield Home Services is a fictional business created to demonstrate the format and level of detail of the assessment.

How it works

  1. Request your assessment

    Tell us about your business, website and what you want customers and AI-assisted journeys to be able to understand or do.

  2. We review your request

    We check that the website and public information are suitable for the assessment before taking payment.

  3. Pay the £295 assessment fee

    If the assessment is suitable, we send you a payment link. No payment is taken through the request form.

  4. HeadingWorks carries out the assessment

    We combine a structured assessment with careful human review of your website and public business information.

  5. Receive your assessment

    You receive your finished Website & AI Readiness Assessment.

Your assessment fee can go towards implementation

If you choose HeadingWorks to carry out qualifying implementation work identified through your assessment, the £295 assessment fee can be credited against the agreed project cost.

Why request rather than buy instantly?

We review every request before taking payment to make sure we can assess your website properly. If we don't think the assessment is suitable for your business, we won't take your money.

Request your assessment

Tell us about your business and what you're hoping for. Your answers help us understand your intentions — we check the website and public information ourselves.

A sentence or two is enough.

What would you most like your website to do better?

Choose all that apply.

What would you like AI assistants or agents to be able to understand or help customers do?

Choose all that apply.

Website & AI Readiness Assessment — £295

No payment is taken when you submit your request. We'll first review your website to make sure the assessment is suitable for your business. If it is, we'll email you with our initial view and a secure payment link if you'd like us to proceed.

We'll use your details only to respond to your request. Read how we use your information in our Privacy notice.